Tag Archives: internet

Robert Cialdini Inspired Tips for an Influential Social Media Strategy

I am a huge fan of the book Influence: The Psychology of Persuasion by Dr. Robert Cialdini . I think it schools everywhere should have it on their curriculum. Certainly, everyone in business, large or small, should read it. Here … Continue reading

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Five Reasons Small Businesses Should Be Blogging

When I meet people in the course of my Social Media and Online Marketing business here in Las Vegas it is rare to find someone who is new to social media but who has a blog. Most of the beginners … Continue reading

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Eight Tips for Using Facebook to Promote your Businesses

So many businesses have a Facebook fan page, but are they all using it effectively? The most important feature of any Facebook post should be engagement. You need your audience to click your links, “like” or share them and comment … Continue reading

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Better Time Management on Social Media

My clients are usually either new to social media, or feeling a bit unenthusiastic about it due to having tried it without having a strategy or too much understanding of what they want to do with it. I usually ask … Continue reading

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The High Sharers of Social Media

The High Sharers of Social Media Many of the small organizations and businesses I get to talk to in my social media consultancy in Las Vegas, feel that they ought to be using social media to back up their marketing … Continue reading

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Getting started with Social Media

Many small businesses and organizations just don’t know how to start becoming involved with social media. They may also be wondering quite what value it can add, although some can clearly see the value, it depends on the type of … Continue reading

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Using Social Media to Promote Children’s Equipment Rental Business

Last week I met with Sneha, who is launching a facility for people to rent children’s equipment and toys for short- or long- term. She is currently designing the website, and is considering ways to market her online business. She … Continue reading

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