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Category Archives: Social Media
How to Drive Traffic to your Social Media
Twitter, Facebook, Pinterest, Google+ and all the rest are a great way to get the word out about your business. Increasingly, the vast majority of businesses, small and large have profiles and accounts on the various social media platforms. They … Continue reading
Posted in Online Marketing, Social Media
Tagged drive traffic, facebook, Google, Pinterest, social media, twitter
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How to Make Friends and Influence People… on Twitter
Not all of the small businesses I meet in the course of my Las Vegas based social media consultancy have a Twitter account. Many of those that do have set it up, linked the posts to Facebook, and done little … Continue reading
How to Use Facebook for Search Engine Optimization
Many businesses of all sizes now have a Facebook fan page to promote their business. It is a great platform for online marketing for so many types of business. It can help build your brand and it can be used … Continue reading
Robert Cialdini Inspired Tips for an Influential Social Media Strategy
I am a huge fan of the book Influence: The Psychology of Persuasion by Dr. Robert Cialdini . I think it schools everywhere should have it on their curriculum. Certainly, everyone in business, large or small, should read it. Here … Continue reading
Five Reasons Small Businesses Should Be Blogging
When I meet people in the course of my Social Media and Online Marketing business here in Las Vegas it is rare to find someone who is new to social media but who has a blog. Most of the beginners … Continue reading
Eight Tips for Using Facebook to Promote your Businesses
So many businesses have a Facebook fan page, but are they all using it effectively? The most important feature of any Facebook post should be engagement. You need your audience to click your links, “like” or share them and comment … Continue reading
How to use Pinterest to Promote your Business
How to use Pinterest to Promote your Business Pinterest is a social networking platform concentrating on images. It has grown so fast over the past few months and is becoming super-popular. It now ranks third on engagement after Facebook and … Continue reading
Why I [Heart] Twitter
Social Media is constantly growing and evolving into an amazing tool to build a strong personal and business network. There are lots of platforms to choose from. It seems as though almost everybody under the age of 40? 50? is … Continue reading
Posted in Online Marketing, Social Media
Tagged B2B marketing, online marketing, social media, social networking, twitter, Twitter for business
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Small Business Social Media Basics
Small Business Social Media Basics I write out a checklist for many of my clients, for them to refer back to after our sessions. Not all of these platforms are suited to all types of business. One of the major … Continue reading
Posted in Online Marketing, Social Media
Tagged facebook, Google, Linked In, Pinterest, twitter, YouTube
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Promoting a Hairdresser with Social Media
I met with Charlie, who owns and runs a hairdressing salon in Las Vegas. Her website is designed by a professional web designer, and the majority of SEO has been done through reviews on Google. The salon has a Facebook … Continue reading
Posted in Online Marketing, Social Media
Tagged blogging, check-in, facebook, hairdressers, Pinterest, search engine optimization, small business
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